After nearly 200 years of industrial agriculture, the shrinking menu on offer is lacking the full-flavored variety and nutrient density it once had—and it’s degraded the land on which that food is produced in the process.
But just as our modern food system has harmed the planet, how we eat can heal it.
Figure Ate is unlocking the restorative power of food—for you, farmers, and the Earth—with an exciting variety of unexpected foods and flavors that nourish the body, tantalize the taste buds, and heal the planet. Together, we’re transforming your kitchen into a sweet and savory shrine of creativity and vitality, inspiring new opportunities for culinary discovery for any hour and every appetite.
It’s yum and yang in delicious harmony.
We’re taking our pantries back to our roots—literally—working in partnership with regenerative farms and producers to create regionally-sourced, regionally-inspired products that rebuild the connection between our health and Mother Earth’s and put the “culture” back in “agriculture.”
Our first product is a premium vinegar made from persimmons. It’s versatile and better tasting than other fruit vinegars, and it’s better for you, farmers, and the planet—and it’s only the beginning.
We’re already exploring an astonishing assortment of delicious new foods at our flagship farm in Summerland, California— everything from regeneratively-sourced meats to perennial snacks—to give you the better-for-all ingredients to make the world you want from your kitchen.
So go ahead and play with your food; it’s good for everyone.